Friday, May 15, 2009

A few Print Ads (Perception)

Here are a few print ads that target the perception (subliminal perception to be more precise) of their target audience.

Monday, May 11, 2009

Economic Crisis, no problem for Debit MasterCard

Ever since banks have been the center of attention of the current economic crisis, people have been cutting back on their spending, credit card companies have been the worse affected, among others, and banks have decreased credit limits to subscribers. However, as far as MasterCard (and Visa) is concerned, they have shifted their advertising from credit to debit cards. I've had come across 2 ads from MasterCard promoting their Debit MasterCard instead of their credit cards. Here's one ad that I came across about a week ago based on their classic "Priceless" ad campaign. Enjoy and do give feedback